logo icon

Our proven, six step process for turning your concept into a winning product

Idea - Requirements - UX/UI Design - Implementation - Customer Feedback Cycles - Scaling

We’ve drawn on the successes of our experiences at enterprises (like Vistaprint and Amazon) and startups (like Financial Diligence Networks) to develop a program that maximizes your chance at building a successful product. Our six-step process codifies everything we know about building software so that we can apply it to your business. Whether you’re a non-technical founder with an idea for an app, or a small business looking to expand, Tenex can take your business to the next level.

  • idea

    Refine the idea

    We work through the high level details on what your product is, what its goals are, and how we can accomplish them technically. We’ll do this step with you for free as a viability study.

  • requirements

    Requirements definition.

    We dig in and define an MVP ([Minimum Viable Product]). Your MVP will ultimately be different than what we sketch out here, because we’ll react when we learn more throughout the project. Remember, plans are useless, but planning is essential.

  • ux ui design

    UX/UI Design

    We’re proud of the exercises we’ve designed to figure out how customers should interact with your product. Then, we build a beautiful and easy-to-use interface that messages your brand. If you don’t have a brand, we’ll design one that fits your product.

  • implementation


    This is where we begin building a lot of software. We’ve done just enough work at front to get started, and we’ll build out usable functionality in extremely short (typically 1-week) sprints. You act as a proxy for your customers to provide very early feedback.

  • customer feedback

    Customer Feedback

    We launch your MVP to a group of beta customers. We try to get to this step as quickly as possible so that we can get real user feedback - the ultimate arbiter of success - and react to it as soon as possible. This mitigates spending huge amounts on a product that hasn’t been validated by the market and is truly the key to our process.

  • scaling


    Once we’ve iterated on feedback to find the sweet spot that really resonates with your customers, Tenex supports you in reaching massive scale. This is the step where you make a lot of money.

In addition to the six steps, Tenex will build your in-house team, development process, and engineering culture as we work. That’s right - we’ll hire and ramp up new full-time developers for you, teach them about your new codebase, and instill best practices. We build a platform for success because we know you’re building a business, not just a product.

Think of us as hiring a fully functional engineering department on day one, complete designers, developers, and a CTO - who’ll even help you pitch investors if necessary!


Great! Our process is designed to be modular. Take what you need and leave what you don’t. We’ll jump right in on implementation and bring you to scale.


For us, a winning product is one that delights customers by solving their problem. We can’t guarantee that your product will succeed in the marketplace, but we can do our damndest to set you up for a big win. We’ll apply tactics we’ve proven time and time again to build something that customers love, and the rest is up to you.


Absolutely not. We want to partner with you to build platform for success. That’s why we do a fair bit of work up front - it is key for us to know where the business is going. This lets us make good engineering tradeoffs and keep the quality high.

Our business is built on referrals, so, selfishly, we want to build a long-term relationship with you and earn your trust. We know we can only do that with top-notch work. Besides, that’s why we got into this business in the first place!


Testing happens continuously throughout the build. Part of the Tenex development process is writing automated tests as we produce new features. This leaves us with a suite of tests so that at any point in time, a developer can press a button to verify that everything we’ve built to date works as expected. We don’t believe in testing a feature just once because its bound to break later when we’re not watching it, and we don’t believe in repeating manual tests because it is time- consuming and error-prone.


After you contact us, one of our developers will be in touch with you shortly!